A link at lifehacker.com was titled "Better Blogging with Copyrighting 101" the link took me to an article on www.copyblogger.com about writing good copy. I was interested to see how the two were related. Turns out they aren't. Unless of course, the goal of your blog is to pitch something, which is the entire reason behind copyblogger.com.

Now I remember why I hate marketers almost as much as I hate Dashboard Confessional.

I knew that it would not take long before some American would ask him/herself, "Gee, how can I make money from my blog?" Of course the obvious answer is to charge for advertising space, but that requires hits. Hits you and me don't have (especially me). Hence, a barrage of wondrous tips from copyblogger on how to improve your readership.

I was expecting intuitive, common sense tips, like "Having Something New And Interesting To Say" is a good one, "Know What The Fuck You Are Talking About" is another, "Being In Good Grammers And Speling" goes without saying. But instead, we get this:

the following is quoted directly from here

-The Purpose of your Headline is to get the First Sentence read.
-The Purpose of the First Sentence is to get the Second Sentence read.
-And so on, down a slippery slide that leads to your offer and the sale.


Right. As though the rest were elementary, and simply having the correct headline will MAKE people buy your product. Priceless.

The best part is that this is not only talking about how to market, IT IS MARKETING! The very text of the article is pitching this stupid idea/product to you the reader/target. Genius in its approach, and idiotic in content. Classic marketing.

One tip I did try out with this post was to make a title which would pull people in. (also known as a 'hook') and maybe it worked if you are reading this now.

So I subscribed to the RSS feed, not because I expect to boost the ratings of my humble blog, but because it is So Easy to make fun of people like this. So I should have no shortage of material in the near future...

Blog on,
-CZ

Labels: anti, Blogging